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Welcome to the Rural Mutual Insurance Company web site.

Rural Means...Strength and Stability

Rural’s not where you live; it’s what you value. At Rural Mutual Insurance Company we value strength and stability. For 75 years, we've given undivided attention exclusively to families, farms and businesses, right here in Wisconsin. At Rural Mutual Insurance Company you’ll find in us the strong values you expect and deserve – like strength and stability. That’s what we do. That’s who we are.

Proven Strength and Stability

Rural Mutual is one of the top 50 property casualty companies in the nation. We were recognized by "Ward's 50® Top Performers" based on our positive financial performance over the last five years.

Rural Mutual also received an upgraded outlook rating from A.M. Best from “stable” to “positive.” Rural Mutual’s financial strength was also affirmed by A.M. Best with an A- (Excellent) rating and insurer credit rating of "a-."

We thought you’d like to know doing business with Rural Mutual means that you are doing business with a respected, strong and stable company. That’s what rural means.

Customer Self Service Center
Customer Self Service Center
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Personal
Personal
Personalized service and property and liability coverage for your autos, home, condo, apartment and personal possessions. More...
Business
Business
Business property, liability, income and expense coverage to protect your investment and make your business a success.More...
Farm
Farm
Uncertainty is a way of life for farmers - and that simple fact is what makes the right More...
Life Insurance & Annuities
Life Insurance & Annuities
Life insurance, annuities and other financial products and services for your family or estate. Farm Bureau Financial Services.
Safety & Loss Prevention
Safety & Loss Prevention
Resources to make your business and farm a safer workplace.More...